FMCG Digital Marketing Services
Drive consumer goods business growth with expert digital marketing strategies that engage shoppers and build brand preference in competitive retail environments.
Strategic FMCG Digital Marketing
Kobelphi's FMCG digital marketing services help consumer goods companies leverage digital channels to engage shoppers, build brand preference, and drive retail sales. Our specialized approach combines deep consumer understanding with digital marketing excellence to create effective strategies for competitive consumer goods markets.
Comprehensive FMCG Digital Services
Expert consumer goods digital marketing services designed to engage shoppers and drive brand preference for FMCG companies.
FMCG Digital Strategy
Comprehensive digital strategy development for consumer goods companies that aligns digital channels with retail objectives while addressing shopper behavior.
FMCG SEO & SEM
Specialized search marketing that improves online visibility for consumer goods brands, product categories, and retail partnerships while targeting shoppers.
FMCG Social Media
Strategic social media programs that engage consumers, build brand communities, and drive product awareness through specialized content and campaigns.
FMCG Content Marketing
Expert consumer goods content marketing that educates shoppers, demonstrates product benefits, and builds brand preference through valuable information.
FMCG Email Marketing
Strategic email marketing programs that nurture consumer relationships, drive repeat purchases, and build brand loyalty for consumer goods companies.
FMCG Digital Analytics
Comprehensive digital analytics and reporting that track consumer goods marketing performance and provide actionable insights for optimization.
Get Your Free FMCG Digital Marketing Audit
Discover opportunities to enhance your consumer goods digital marketing performance. Our FMCG marketing experts will analyze your current digital strategy and provide actionable recommendations for improved results.
Our Proven FMCG Digital Marketing Process
A systematic approach to consumer goods digital marketing that ensures shopper engagement, brand building, and measurable business results.
Project Kick-Off, Analysis & Market Research
Start with a kick-off meeting to align on project goals, and optionally conduct market research and analyze client needs to shape the approach.
Strategy Development
Create a tailored marketing strategy designed to drive growth, visibility, and align with your business objectives.
Design & Asset Creation
Develop all marketing assets required to execute the strategy—visuals, eBooks, videos, landing pages, and tech integrations.
Campaign Execution & Optimization
Launch campaigns with continuous management and optimization to improve conversion rates and overall impact.
Performance Tracking & Insights
Monitor key metrics closely, deliver actionable insights, and refine the strategy to fuel ongoing improvements.
FMCG Digital Marketing Success Stories
See how our strategic consumer goods digital marketing approach has transformed brand presence and shopper engagement for FMCG companies.
FMCG Brand Achieves 320% Digital Engagement Growth
CPG Company Expands Digital Reach by 280%
FMCG Brand Transforms Digital Consumer Experience
Ready to Transform Your Digital Marketing?
Partner with us to develop a data-driven strategy that delivers measurable results and drives sustainable growth for your business.
Book a Strategy SessionFrequently Asked Questions
Find answers to common questions about our services and expertise.
What is FMCG digital marketing?
FMCG digital marketing involves using digital channels and strategies to promote consumer goods brands, drive product awareness, and influence shopper behavior. It encompasses specialized approaches for engaging consumers through websites, search, social media, email, and content marketing while supporting retail channel objectives.
How does FMCG digital marketing differ from other industries?
FMCG digital marketing addresses unique challenges including rapid purchase cycles, low consumer involvement, retail channel integration, price sensitivity, and the need to balance brand building with sales activation. It requires specialized approaches to shopper marketing, retail partnerships, and consumer engagement.
What digital channels work best for FMCG companies?
Effective FMCG digital channels include social media for brand building and community engagement, search marketing for product discovery, email for loyalty programs, influencer partnerships for authentic advocacy, and increasingly, shoppable content that connects digital engagement directly to purchase opportunities.
How do you measure FMCG digital marketing success?
FMCG digital marketing success is measured through metrics like brand awareness, consideration metrics, retail sales lift, e-commerce sales, shopper engagement, loyalty program participation, and ultimately, return on marketing investment across both digital and retail channels.
What experience does Kobelphi have in FMCG digital marketing?
Kobelphi has extensive experience developing digital marketing strategies for consumer goods companies across food and beverage, personal care, household products, and packaged goods categories. Our team includes specialized FMCG marketers with deep expertise in retail channels, shopper behavior, and consumer trends.
Get in Touch With Our Team
Ready to grow your business? Contact us today to schedule a consultation with one of our digital marketing experts.
Let's Start a Conversation
Contact Information
Have questions or want to discuss how we can help your business? Feel free to reach out to us through any of the following channels.
Office Location
123 Business Avenue, Suite 500
San Francisco, CA 94107
Business Hours
Monday - Friday: 9:00 AM - 6:00 PM
Saturday - Sunday: 10:00 AM - 5:00 PM